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Post by account_disabled on Jan 23, 2024 4:51:26 GMT
We create a video or promotional campaign, individual mini-projects on websites or collaborate with international media. The main directions include the “Heroes of the Energy Front” and “Humanitarian Aid” projects. Since the beginning of the full-scale invasion, DTEK has provided humanitarian aid worth UAH 1,040 million. We are also launching a system that will become the basis for communications regarding the next heating season.
Every week we create informational Buy Bulk SMS Service occasions, work with social networks and talk about the work carried out. Besides this, we are talking about the future. To do this, we are forming plans for individual projects based on the restoration of Ukraine. Our task is to make the energy system more autonomous, efficient and new. Many system facilities were almost completely destroyed, in particular in the Kyiv region.
How do you plan communications taking into account events that cannot be controlled? Unfortunately, it is really difficult to predict events. We develop flexibility in ourselves in order to form a communication system that would allow us to talk about all events. We maintain “information hygiene.” What should communication be like in wartime? In what format, tone of communication? For each company, communication is formed depending on how it reacts to what is happening and what it does to win.
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